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Tuesday, November 4, 2008
Cover Girl
A cover girl is a woman whose photograph features on the front cover of a magazine. She may be a model, celebrity or entertainer.
Women feature on the cover of the majority of general-interest magazines in the west for both men and women, although there are notable exceptions discussed below.
Celebrities feature on the cover of magazines such as Redbook for women, or Gentlemen's Quarterly, Maxim or Esquire for men. The use of royalty or aristocracy is linked to this: the primary objective is recognition.
Some magazines for women feature an unknown model that represents the style of the magazine, such as Seventeen. A parallel to this trend is reflected in men’s magazines like Men's Fitness or Sports Illustrated.
An intermediate category is the use of a model or supermodel who is recognizable because of their exposure in magazines or advertising, a strategy often adopted by ELLE magazine.
In most cases, the objective is to maximize sales and differentiation, while also expressing the brand values of the title.
In Vietnam the term for a girl found in bars that will go with a client for sexual favours is a cover girl.
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